Payer Optics 360°
Payer Optics 360° is a comprehensive business decision support solution for health plans that delivers deep understanding of the health plan consumer using comprehensive customer databases and advanced analytics.
How well do you know your customers?
Payer Optics 360° is an integrated portfolio of business intelligence solutions for health plans that consists of advanced analytics and proprietary predictive modeling built on health plan customer data and delivered on leading edge data appliances or remotely hosted in secure CSC data centers.
Health plans face significant challenges, including:
- Continually escalating healthcare costs
- Inefficiencies in managing an increasingly complex customer relationship model
- A rapidly changing consumer market with new regulatory demands
The opportunity is to create a more loyal and engaged customer base by adopting the paradigm of individual consumer engagement.
This paradigm demands even deeper levels of consumer engagement in order to identify and retain your high-value customers by determining the optimal methods of how to connect to and invest in them. Such granular levels of consumer segmentation require advanced analytic and predictive capabilities, so that the customer data you collect from disparate sources can be transformed into actionable intelligence that can help you invest the right resources in the right individuals.
Our solutions are supported by extensive consulting and technology services that bring the depth of expertise you need to manage your customer data in a way that creates insight into profitability and improves total customer lifetime value.
For more information, please contact us.