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Intelligent CRM |
PUTTING INNOVATION TO WORK |
Why You Don’t Know More About Your Customers CSC’s 2006 Customer Intelligence Survey confirmed a finding from previous surveys: Many companies that invested in CRM programs are still not getting the benefits that they expected. The problem with most of these under performing efforts has been an over emphasis on automation and an insufficient emphasis on using information more effectively. |
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Getting More Connected
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DEPARTMENTS |
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